淳泉火鍋
Betrue HotPot
- TTS設計獎入圍|Behance設計精選
- 品牌識別系統設計|空間軟裝規劃|攝影企劃 | 品牌命名
湯的淳粹 始終經典
The purity of the soup is always classic
品牌命名:「淳」- 淳樸、純淨、真誠。注重使用純天然食材,堅守傳統手工古法,保持湯頭的純淨和原汁原味,突顯了品牌對食材和烹飪方法的高標準。。「泉」- 清泉、泉水,湯頭口感鮮甜、清新。源頭來源是純淨的,就像泉水一樣。純淨、真誠、清新的火鍋體驗,同時強調對傳統的尊重和承傳。
繁忙的都市中,人們已習慣快節奏的生活步調。然而,淳泉卻用自己的堅持告訴我們,在時間的淬煉下,美味得以完美綻放。
淳泉遵循傳統手工古法,輔助圖案以湯頭經過48小時慢燉熬煮,將圖案繪製於此,欲呈現出香氣濃郁、口感鮮甜的美味。我們堅持使用天然食材,包括鮮嫩大骨、新鮮水果和日本頂級真昆布,確保每一口湯都能真實展現食材的美味。湯的純粹,始終經典。
創立至今已有20年,我們始終秉持著初心,歷經食安風暴的考驗,仍然讓這份美味持續到現在。如今,這份堅持已被傳承給創始人的兒子,並形成一個全新的美食理念── 淳泉。
淳泉的使命不僅是提供美味的火鍋,更是提供一種健康的生活方式,讓人們在忙碌生活中停下腳步,細細品嚐一碗湯,給自己一個放鬆的時刻。讓淳泉以一碗湯,成全你對火鍋的期待。
經48小時的熬煮
北海道頂級真昆布加入大骨熬製,經過慢火細煮48小時 ,傾注而下的是滿滿的職人精神。
當日海港直送
選用嘉義東石蛤蜊及各類新鮮海產 嚴格把關的食材,用料實在,鮮嫩 Q 彈帶出海鮮最原始的鮮甜與美味
暢快純粹與美好
香氣撲鼻的湯頭,油花細緻的肉品
美食可以凝聚彼此,來開場肉肉派對吧
嚴選時蔬
當日市場直送的新鮮蔬果吃出鮮甜,吃出健康
Brand Name: “Chun” – Represents simplicity, purity, and authenticity. The brand places a strong emphasis on using pure natural ingredients, adhering to traditional handmade methods, and preserving the purity and originality of the broth, showcasing high standards in both ingredients and cooking techniques.
“Quan” – Signifying clear springs and spring water, the broth offers a fresh, sweet, and refreshing taste. The origin is pure, akin to spring water. The brand promises a pure, genuine, and refreshing hot pot experience, while also underlining a deep respect for tradition and heritage.
In the bustling city, people have grown accustomed to the fast-paced rhythm of life. However, Betrue Hotpot , with its steadfast commitment, tells us that through the refinement of time, deliciousness can unfold perfectly.
Betrue Hotpot adheres to traditional handmade methods, slow-cooking the broth for 48 hours to present a rich aroma and a fresh, sweet taste. We insist on using natural ingredients, including tender large bones, fresh fruits, and top-quality Japanese kelp, ensuring that every sip of the soup authentically showcases the deliciousness of the ingredients. The purity of the soup is timeless and classic.
Founded 20 years ago, we have always held onto our original intentions, overcoming challenges such as food safety storms, and continue to deliver this deliciousness to this day. Today, this dedication has been passed down to the founder’s son, forming a new culinary philosophy—Betrue Hotpot.
Betrue Hotpot mission is not only to provide delicious hot pot but also to offer a healthy lifestyle, allowing people to pause in their busy lives, savor a bowl of soup, and give themselves a moment of relaxation.
Let Betrue Hotpot fulfill your expectations of hot pot with a bowl of soup.
Simmer for 48 hours to perfection
Bone broth boiled with premium Hokkaido kelp Simmer for 48 hours Pour into a brimming spirit of craftsmanship
The intra-day delivery from harbour
Select with Chiayi Dongshi clams and kinds of fresh seafood
Strictly check the quality of every ingredients, tender and succulent
Bringing out the original freshness and delectable flavors of seafood
Pure. Joyful. Delightful.
Fragrant and aromatic broth, delicately marbling meat
Food can unite us, let’s kick off the meaty party!
Select with seasonal vegetables
The intra-day delivery from market
Savor the freshness, savor the health
231新北市新店區中正路257號1樓